
About FOUNDATION
This is a commissioned work. The client is a underwear factory which produces the one of the top quality underwears in the world. They have some self-developed products. They came to us for creating brand strategy and branding design.
TASKS
- Find Brand Essence
- Analyze Brand Personalit
- Define Target Client
- Define Visual Languag
- Brand Book And Brand Identity
THE CHALLENGE
- Finding a right position in the market which is unique but not minority.
- Deeply understanding what our client’s needs, create a tailored solution but not limit the possibility in the future.






VISUAL IDENTITY ONE





VISUAL IDENTITY TWO

